TASC Thanks East Midlands Ambulance Trust for Help in Making New Video

Staff at TASC, The Ambulance Staff Charity, have extended a huge vote of thanks to East Midlands Ambulance Service for help in producing a film that will showcase the charity’s vital work.

The new video, which will be available on the TASC website shortly, is aimed at engaging and informing ambulance staff and the general public about what the charity does and how people can support it both now and in the future.

The film, which is being produced by Speak of the Devil TV, features a number of EMAS ambulance staff demonstrating the unique challenges they face in their roles and talking about the need for the continuing care and support that TASC provides, which ranges from psychological and physical rehabilitation services to financial advice or grants.

The core message of the video, which also includes a number of scenes depicting how difficult and challenging the role of an ambulance worker can be, is: “looking after your own”.

So, as well as raising awareness of the varying types of support that TASC offers, the film also calls on ambulance staff to support their colleagues by backing the charity, either through donations or fundraising or by signing up to become a volunteer.

TASC has warmly welcomed the help of East Midlands Ambulance Service in making the film possible, both as a result of the ambulance staff who gave up a large amount of their own free time in Nottingham to be part of the new film, but also the organisation and input provided by the EMAS communications team to help make it all happen.

Sue Noyes, TASC Chair and former CEO of East Midlands Ambulance Service Trust, added: “I would like to give a warm thanks to all EMAS colleagues for their kind help in making this excellent film. Your support is very much appreciated and I’m looking forward to seeing the final film!”

Richard Henderson, Chief Executive at East Midlands Ambulance Service Trust, said: “As part of our dedication to supporting staff we work closely with TASC. They provide invaluable support for ambulance staff in their moment of need so we were more than happy to support their charity film. Nine staff from our Hazardous Area Response Team (HART), frontline ambulance crews and control staff took part in the filming and really enjoyed giving their time to support such a worthwhile charity.”

Nerina Villa, Creative Director at Speak of the Devil, said: “The video is very much a call to arms to support TASC, but also to portray the ambulance service as very much a family. The ambulance staff who took part were absolutely amazing and helped so much in making it look realistic.”
As well as being viewed on the TASC website (www.theasc.org.uk) the film will also be available on social media.


TASC Unveils New Team
Meet the new team at TASC, which has been expanded to raise awareness of the charity as well as enable it to deliver further services and fundraise.

TASC is delighted that three new Trustees have been taken on to join the Board, namely Dinesh Visavadia, Edward Weiss and Nan Tewari.

Mr Visavadia, former Head of Pensions at John Lewis department stores, said: “TASC is a great charity to be involved with. I hope I can help move it forward in supporting as many people as possible as well as targeting more public engagement.”

At the same time as the new Trustees, the number of staff based at TASC’s head office in Coventry has increased from just two to six thanks to a grant from the Libor Funding initiative announced in last year’s Autumn Statement.

TASC identified three main strands in order to secure the funding, one of which was to achieve a sustainable income from supporters in the ambulance services and their families.

Of the two previous full-time members of staff, Jean Hayes has now become Director of Charity Operations while Angie Crashley takes on the role of Support Services Manager.

In addition, Rebecca Kemmer has now been appointed as Communications Executive, Marieanne Curtis as Volunteer Coordinator, Lianne Burton as Business Support Coordinator, and Sam Leach as Admin Support.


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